Visit Us
Our Locations
Our showroom is in the heart of Alamogordo, and we are part of a family of monument builders with workshops in Oklahoma and Texas — three generations of craftsmanship behind every memorial we place in southern New Mexico.
New Mexico Showroom
Alamogordo, New Mexico
Our White Sands Boulevard showroom is where southern New Mexico families come to see granite colors in person, review designs, and talk through every option with someone who understands what this decision means. Walk-ins are welcome, and evening or weekend appointments are always available.
From Alamogordo we serve families across the region — including Las Cruces and Doña Ana County, Ruidoso, Cloudcroft, Tularosa, and all of our service areas. Installation is included at every cemetery we serve.
Rose Rock Monument
602 N White Sands Blvd, Alamogordo, NM 88310
Get directions- (575) 442-0499
- roserocknm@gmail.com
Monday - Friday: 10:00 AM - 3:00 PM
Or by appointment
Evening & weekend appointments available
Part of the Family
Our Family of Monument Builders
Rose Rock Monument is part of a family of monument companies. The memorials we place in New Mexico are crafted in our family's Oklahoma workshop — Gifford Monument Works, building granite memorials since 1936.
Main office & production workshop
Gifford Monument Works — Ada, Oklahoma
The family workshop where our monuments are crafted — cutting, shaping, and engraving granite memorials since 1936.
- 900 North Broadway, Ada, OK 74820
- (580) 309-9045
- giffordmonument.com
Texas sales office
Gifford Monument Works — Wylie, Texas
Serving North Texas and the Dallas–Fort Worth area with the same craftsmanship and care.
- 77 Paul Wilson Rd, Wylie, TX 75098
- (972) 914-3272
- giffordmonument.com
Stop By or Reach Out
Visit our Alamogordo showroom, or start with a free phone or video consultation — whichever is easier for your family.